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Traditional approaches when supplying information to support action often include a focus on simplifying the information, including avoiding overly technical language, providing more information and using ‘trusted’ communication channels and parties. Best practices, however, also recognise the diversity of audiences, the need for dialogue rather than just supplying information, the need to provide information about the harmful outcomes along with actions to avoid or reduce those impacts, and the evaluation of communication impacts (Chess and Johnson, 2013).